Today’s podcast is about seeing things differently. Thinking in opposite directions. For example, does every silver lining have to have a cloud? Because if so, if you want to find the silver lining, all you have to do is find the cloud. And if a picture is worth 1000 words how come there are no pictures of the Gettysburg Address? And think in opposites about this…maybe the sooner you fall behind, the more time you’ll have to catch up. Think in opposites. I think it was a guy who learned to think in opposites who invented telemarketing. I think he got one too many voice mail recordings that said, “All our specialists are busy helping other customers. Your call is very important to us, and it will be answered by next Easter.” And suddenly, something that said “Hey…think in opposites” went “BLING” in his head. He figured instead of his being annoyed by the person at the other end of his phone call, he turned it around. He got to be the ANNOYING guy instead of being the ANNOYED guy. Much more satisfying, and probably somewhat profitable.
